Portfolio highlights
Setting our bar high for customers that matter.
Campaign
Product marketing
Events marketing
Sales enablement
Lead gen
Thought leadership
Internal comms
Branding
Driving better payment performance in priority verticals
Worldpay’s Vertical Growth team set out to launch its next thought leadership campaign. The goal was to communicate how small, smart changes in payment optimization could make a big difference to the bottom line – across seven different industries including travel, gaming, transport, finance, restaurants, and digital content.
Giving ACI’s fraud solution an identity that cuts through the noise
ACI Worldwide came to us with a clear challenge: to cut through the noise in a crowded, jargon-heavy industry and create a bold, distinctive identity for their fraud prevention solution. While the product itself was robust and trusted by financial institutions globally, it lacked a cohesive market-facing presence that could clearly communicate its strengths. ACI wanted a campaign that would not only define the solution’s value but also make it stand out - both strategically and visually - against competitors.
Bringing smarter payments to life in hospitality
Outpayce needed a clear, concise way to showcase how its Hotel Solutions (HOS) offering helps hotels streamline payments, handle refunds, and manage no-shows. The content needed to resonate with a time-pressed audience, be easily digestible, and visually engaging - particularly for use at an industry event and across digital platforms like LinkedIn.
Decoded and delivered: Turning insight into engagement
As digital payments continue to evolve, so does the need for robust data security. Our client sought to educate airlines on payments tokenization - a powerful but often misunderstood solution. The challenge lay in transforming a complex, technical topic into something that felt relevant, clear, and engaging to business leaders, without oversimplifying its importance.
Creating a global brand experience for Worldpay’s Rethink events
Worldpay wanted to create a standout brand experience for Rethink, a flagship event series designed to bring together top clients and partners from across the payments space. The goal was to craft an identity and event presence that felt bold, modern, and aligned with Worldpay’s evolving brand—while elevating the attendee experience.
Turning a retail stand into a full brand showcase at NRF
FreedomPay needed a high-impact presence at NRF in New York - one of the biggest retail trade shows in the world. With a growing global reputation and a suite of cutting-edge hardware and commerce solutions, the challenge was to create a stand experience that would reflect the brand’s innovation, capture attention, and drive meaningful engagement with event attendees.
Driving attendance and engagement for a payments fraud webinar
Outpayce, in partnership with Precision, hosted a fraud-focused webinar aimed at educating the travel industry on the growing risks and best practices around payment fraud. The challenge was to create a seamless campaign that drove registrations, supported pre-event awareness, and maintained post-event engagement - all while aligning with Outpayce’s brand and ensuring a smooth user experience across touchpoints.
Creating an interactive guide to showcase payment hardware
FreedomPay wanted to create an engaging and informative digital experience to showcase their hardware solutions across various verticals. The goal was to present a wide range of hardware options from partners like Ingenico, Castles Technology, PAX, and Verifone, while enabling potential customers to easily explore solutions tailored to their specific industry needs. The challenge was to design a tool that would be user-friendly, visually appealing, and allow customers to easily navigate through multiple hardware options by vertical.
Building a strategic program to activate key partners
Nuapay sought to enhance their relationships with key partners and enable them to better understand and leverage Nuapay's payment solutions. The challenge was to create a strategic partner enablement campaign that provided partners with the tools, knowledge, and resources they needed to effectively sell and implement Nuapay’s offerings. The objective was to ensure that partners could easily access information, understand the value propositions, and feel confident in promoting Nuapay’s services to their own customers.
Helping sales teams show the value of multi-currency pricing
Outpayce needed a compelling way to showcase their MCP solution at an event and beyond. The goal was to create an engaging, informative, and interactive experience that would not only attract attention at the event but also serve as a valuable sales tool moving forward. The challenge was to design a tool that could clearly demonstrate the value of Outpayce's solutions while remaining user-friendly and visually appealing.
Converting early interest into sales-ready leads
Outpayce wanted to generate high-quality leads for their Airport Pay solution, which enables seamless and secure payments at airports. The challenge was to design and implement a comprehensive lead generation campaign that would not only raise awareness but also nurture potential clients through the sales funnel. The campaign needed to engage airport decision-makers, showcase the benefits of the solution, and drive conversions, all while leveraging Eloqua for automated nurturing.
Providing insights into payment trends shaping hospitality
Amadeus Payments sought to position themselves as a thought leader in the hospitality payments sector, providing valuable insights into the future of payments in the industry. The challenge was to create a compelling, data-driven report that would resonate with key decision-makers and elevate Amadeus’ reputation in the space. In addition to the report, Amadeus wanted to support its findings with engaging multimedia content, including a video and LinkedIn assets, to maximize the report’s impact and reach.
Replacing reports with a binge-worthy video platform
ACI Worldwide sought to reposition its annual "Prime Time for Real-Time" report into a more engaging and impactful format. The traditional long-form written content wasn't effectively capturing the dynamic nature of real-time payments or ACI's leadership in this space.
Bringing Worldpay's shopper insights to life to engage retailers
Worldpay wanted to help retailers better understand the evolving behaviours and expectations of modern shoppers. The challenge was to create a standout, educational asset that brought these insights to life in an engaging, interactive format - one that would capture attention, drive engagement, and reinforce Worldpay’s position as a strategic retail payments partner.
Unpacking global FX trends to inform decision-makers
Amadeus aimed to shed light on the complexities of foreign exchange (FX) in travel payments. They needed to present intricate data in a way that was both informative and engaging for stakeholders in the travel industry.
Revealing what’s powering payment innovation in gaming
Worldpay sought to understand and communicate how customers prefer to pay across various industries. They needed a comprehensive campaign that could present insights from a vast dataset—33,000 consumers across 12 countries—tailored to 14 specific verticals, including travel, fashion, and education.
Building internal knowledge through an engaging education tool
Amadeus aimed to educate its partners and clients on travel payments through a comprehensive learning program. They needed a blended learning solution that combined online modules with in-person sessions, supported by engaging digital content and interactive tools.
Creating a bold new brand for a true payments maverick
FreedomPay was growing rapidly and making waves in the payments industry with its bold vision of “democratising payments” and “next-level commerce.” However, its brand didn’t reflect its innovation or values- it felt outdated and disconnected from the company’s direction.
